Starz aims to raise $1 bil for programming

July 28th, 2010  |  Published in Balanced Diet, Exercise

The Starz Entertainment CEO has been meeting with potential partners around the world to raise $1 billion of off-balance-sheet financing for original programming.

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Starz aims to raise $1 bil for programming

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Advertising is next

July 24th, 2010  |  Published in Balanced Diet, Exercise

Condé Nast is a house built on smoke and mirrors — that is, to say, on brand advertising. So it is astonishing to hear its CEO, Chuck Townsend, essentially toss the company’s business model out the window of the Death Star in what The Times frames as “a fundamental overhaul of the advertising-based business model.”

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Advertising is next

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Weight Watchers: The "Original" Social Networking Company

July 23rd, 2010  |  Published in Lose weight

Weight Watchers International CEO David Kirchhoff discusses the social aspect of the company’s weigh

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Weight Watchers: The "Original" Social Networking Company

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Happy Meal feud heats up

July 8th, 2010  |  Published in Healthy Meals

Debate over chain’s marketing of burgers, fries with toys likely to ramp up, with group threatening lawsuit McDonald’s CEO Jim Skinner defended the company’s Happy Meals on Wednesday against claims by a consumer advocacy group, with Skinner saying that “Happy Meals are a fun treat, with right-sized, quality food choices.”

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Happy Meal feud heats up

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McDonald’s CEO defends Happy Meals

July 7th, 2010  |  Published in Healthy Meals

McDonald’s defended its Happy Meals today against claims by a consumer advocacy group, with CEO Jim Skinner saying that “Happy Meals are a fun treat, with right-sized, quality food choices.”

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McDonald’s CEO defends Happy Meals

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McDonald’s defends Happy Meals

July 7th, 2010  |  Published in Healthy Meals

In a letter to the Center for Science in the Public Interest, McDonald’s CEO Jim Skinner vowed to defend the company in its use of toys to promote Happy Meals against a threat by a consumer group to sue the fast-food giant over the practice.

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McDonald’s defends Happy Meals

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Reimbursement by Distributors Posted By : Mediclever

July 6th, 2010  |  Published in Exercise, Healthy Meals, Lose weight

In many cases, when we ask the CEO of a drug or a medical device company how they are planning to obtain reimbursement for their product, they answer: “we have an excellent distributor who will take care of it”. Read to find out why this may be a mistake.

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Reimbursement by Distributors Posted By : Mediclever

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KBN announces a new program to fight childhood obesity … – PRLog (free press release)

May 10th, 2010  |  Published in Obesity

PR Log (Press Release) – May 10, 2010 – “It’s time to take candy out of the classroom,” said KBN CEO Uncle Henry today, “and find a better way to reward children for excellence that doesn’t give them health problems for the rest of …

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KBN announces a new program to fight childhood obesity … – PRLog (free press release)

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U.S. Rep. Kind: Kind and others tackle obesity; help … – WisPolitics.com

May 5th, 2010  |  Published in Obesity

Washington, DC. – U.S

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U.S. Rep. Kind: Kind and others tackle obesity; help … – WisPolitics.com

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Greece Said to Be Close to Deal on Rescue Plan – BNET

April 30th, 2010  |  Published in Exercise, Obesity

PepsiCo’s Indra Nooyi Solves the Obesity Crisis Good News! PepsiCo’s Indra Nooyi Solves the Obesity Crisis In a Q&A interview with Fortune, PepsiCo’s (PEP) CEO Indra Nooyi has taken the food industry’s love affair with exercise to a new level.

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Greece Said to Be Close to Deal on Rescue Plan – BNET

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